June 12, 2019, 08:13 pm

BB&T, SunTrust pick 'Truist' as their name when merger completes


 12-06-2019 8:13 PM

BB&T and SunTrust Banks said Wednesday that when their planned merger is completed, their new name will be "Truist." The banks said they worked with Omnicom unit Interbrand to come up with the new name after "focus groups and analytical research" from bank employees and clients. According...

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MarketWatch | MarketPulse
MarketWatch | MarketPulse

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